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SBCC / Social and Behaviour Change Communication



• The role is to Manage, Mentor and Build the Social Marketing
business and team in Ghana and to support similar development of
business and teams across the group, especially West Africa as needed.
• To support the Group Social Marketing Director and Country
Management to innovate and implement SBCC/Social Marketing projects
across the continent.

Key Responsibilities

• Source and bid for new business in Ghana
• Work within the Country strategic plan to develop the capacity of the
Ghanaian SBCC/Social Marketing team.
• Implement the strategic tools and approaches of Social Marketing on
all projects and support innovation and development of these tools and
• Build relationships with partners and clients in Ghana
• Work closely with the Business Directors to develop unique social/viral
• Manage and mentor the Ghanaian SBCC/Social Marketing team on a day-
to-day basis.
• Oversee the Measurement team (M&E) support of the SBCC/Social
Marketing projects.


• Degree/s in Public Health/Social communications/MBA or other related
• Minimum of 7 years practical experience in SBCC/Social Marketing projects
funded by an international donor plus minimum 3 years experience in
• Clear understanding of behaviour change communication and experience
in designing and implementing projects.
• Needs to be a team player and prepared to travel across Africa.
• Experience working in other business environments outside Ghana, would be
an added advantage.
• Excellent marketing skills.
• An added advantage would be to speak French but it is not a requirement.
• Strategic thinker. Proactive in developing clients business. Meet broader
Behavior Change objectives.
• Fluent, clear and articulate in verbal communication with the ability to
convey interest and enthusiasm when presenting.
• Well-developed inter-personal skills and experience in interacting with
senior stakeholders.
• Knowledge of digital and social technology.
• Advanced Project Management skills.
• Proven leadership experience managing teams, coaching and mentoring
individuals; Ability to lead, motivate and influence others.
• Excellent time management, numeracy skills and attention to details
• Tact and negotiation skills.
• Assertive and able to take charge of a situation when appropriate with the
ability to make business decisions.
• Focused through finance – Budgeting and business analysis; Ability to
work with numbers.
• Ability to think in terms of business management including
demonstrating cost effective ways to increase productivity, manage
expenses, etc.
• Result oriented and goal driven.
• Ability to identify, prioritize and offer solutions to problems.
• Ability to work well under pressure.
• Open and friendly personality.

Other Responsibilities
• Develop a constructive relationship with team members and identify the
areas in which their support and advice can be used most effectively.
• Support the development of an annual plan for growth with each assigned
• Ensure effective delegation and management within the team to generate
the optimum use of resources to maintain the staff/profitability ratio.
• Provide motivation and leadership to maximise job performance.
• Encourage the flow of information and knowledge within and between
business units
• Deal with staff issues in a professional manner.
• Review and sign off all:
 Budget plans.
 Work Plans.
• Ensure that all projects meet the desired standard of quality and
Brand Experience offering.
• Review all reporting and measurement:
o From Field to Client.
o To drive agency value as a “results driven strategic partner” that
delivers real and meaningful brand value.

• Maintain familiarity with the Agency’s standard Terms and Conditions of
• Ensure the financial policies are followed and adhered to by the business
units at all times.
• Ensure budgets are agreed and approved with clients.
• Ensure that all projects are within budget and meet the agreed profit
• Maximise the profitability of the Social Marketing Business Unit:
• Actively engage with Procurement and Finance to ensure that debts are
promptly collected.
• Develop a comprehensive understanding of the agency’s terms and
conditions of procurement and ensure that they are followed by all
members of the Account Group.

Produce an annual plan for the Business Group identifying opportunities and
allocating responsibilities to grow the business.

Educational Requirements & Qualifications

Degree / MBA in public health and social communication

Contact address

p.o.box md 1554 Accra

How to apply


Job Information

    • Full Time
    • Bachelors Degree
    • 5 - 10 Years
    • Sales & Marketing
    • Greater Accra
    • Adjirigannor
    • purpleexpressjobs@gmail.com
    • 0261759843
    • 30-July-2018
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